Extreme Consulting means having two (or more) consultants working at the same brief at the time – it’s twice as smart. The term is nicked from computer science where extreme coding – two developers at the time – is a commonplace practice. The tech-savvy Extreme consultants rely on their experience and networks to bring out the potential of their clients.
Extreme Consulting needed a brand new identity to better reflect their values and offering. When most competitors are tech-oriented, the identity identity aims to emphasise the human-to-human aspect. The superimposed brand photography communicates the unique approach of pair consulting, while the graphic identity is bold and colorful and the illustrations distinct.